As anyone who's ever had an uncontrollable urge to deep-throat an entire family-sized chocolate bar in one go knows, sugar cravings are incredibly common. Especially in midlife and particularly during perimenopause. And they are often misunderstood. It’s easy to assume cravings are about a general lack of willpower or being 'addicted to sugar (whatever that means), but in reality, they are usually a reflection of what is going on in the body and your environment. So let's div

No, you don't need to eat every 3 hours. Here's what actually matters for fat loss and muscle in midlife, minus the Instagram nonsense.

Stay hydrated, boost energy, and recover better with these practical hydration tips for midlife women.

Why midlife women need to know about NEAT - non-exercise activity thermogenesis.

A recipe for peanut butter cake bars, a snack aimed at helping midlife women nail their protein intake, from the FitBtch nutrition hub

In this post we talk about performance goals, and how they're better for motivation than aesthetic ones when it comes to midlife fitness.

How to make some achievable fitness and health changes in January, aka the most depressing month of the year.

A blog in which we talk about the other symptoms of menopause that aren't commonly known/discussed.

Get involved with our 12 Days of Fitmas Challenge, the ideal easy programme for tired, perimenopausal women with zero time!

Follow us on YouTube to get freebies every fortnight!

This blog will focus on what to do if your knees feel like they've seen better days (especially in perimenopause). If your knees have started creaking, aching or generally giving you gyp, you're far from alone. One of the most common symptoms women report during perimenopause and menopause is dodgy-feeling joints. And no, you haven’t suddenly aged into decrepitude overnight. Much like many midlife symptoms, a lot of it comes down to oestrogen. Or more accurately, the lack the

Why doing less (but effectively), not more (& knackering yourself out), is the key to building muscle and improving health as a woman over 35.

Kelly gave a presentation for the NHS Norfolk & Suffolk on menopause and movement for Menopause Awareness Month. Here's the Q&A afterwards.

Our patented protein cheat sheet.

Are you ready for us to drop some serious facts about why everywhere we women turn, we're being yelled at to pick up some weights...? If not, stop reading now and see ya next time! If you're staying, read on... There is a lot of fearmongering going on right now, and we quite honestly detest that sh*t, BUT if we are to understand WHY midlife women everywhere are being commanded to go 'lift heavy' then it's useful to look into the science. Let us lay it out for you. There are t

Some myth-busting about pelvic floor issues in midlife, menopause and perimenopause.

Some tips for women on how to avoid, or address, belly fat and weight gain in midlife and perimenopause.